Should we write for ourselves or our readers

When I read this question ‘should we write our books for ourselves or for our readers?’ the answer seems simple: we should write for others. This stance stems from marketing indoctrination that says we must know our reader, our market, our niche…that fundamentally, we must write for someone other than ourselves – and at all costs or we risk failure.

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What are you prepared to give up for your book

One truth in life and in business alike is that if we want something we usually have to be prepared to give something up to get it. So my question for you is: what are you prepared to give up for your book?

“It’s not hard to decide what you want your life to be about. What’s hard, she said, is figuring out what you’re willing to give up in order to do the things you really care about.”

Shauna Niequist,”Bittersweet: Thoughts on Change, Grace, and Learning the Hard Way”
However, not everything we give up has the same impact on us, nor does it hold the same importance for us. It is important to recognise the difference and ensure that when you do give something up for your book you know why, and you do it not as a martyr but as a leader.

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Dream Seed Magic – a book-writing journey

Dream Seed Magic is the title of Diane Leigh’s first book. It is a memoire describing her personal journey from extraordinary woman living in the UK to even more extraordinary woman living her dream in Paris. If you ever need inspiration to follow your dreams and make things happen, read this book. It’s a ripping tale and it had me hooked from the start to the finish and I can’t wait for the next installment!

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Speak your way to a book

There is more than one way to speak your way to a book: create a range of audios, do a series of speaking engagements, or simply dictating your book and getting it transcribed. Speaking offers a great amount of flexibility and a number of advantages that especially suit aspiring authors who prefer to communicate verbally rather than in writing.

That said, some of the advantages of speaking your way to a book can be enjoyed by those who like to write as well, so the benefits are definitely transferable.

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Diarise your way to a book

Sometimes, we have a story to tell; a story of an experience, an adventure or a key moment in our lives. This is when keeping a diary can work well and you can diarise your way to a book.

This is a strategy that clearly works best if you know what you are going to do next. If you do it the other way around, you may use your diary or journal as a prompt.

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Blog your way to a book

An easy way to integrate your regular business-building activities with your publishing ambitions is to blog your way to a book. This way of producing a book has many advantages but it does require some planning. Blogging your way to a book does not mean you can just make it up as you go along. In fact, your plan is even more essential.

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Finding the energy and inspiration to write

Finding the energy and inspiration to write isn’t always easy. The number one reason why most books don’t get written is because their authors can’t maintain their writing schedule. Why is that? Why does the energy and enthusiasm for your book evaporate so fast, even though you’re motivated to succeed?

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Do you have concerns about writing a book

Do you have concerns about writing a book that are stopping you from getting your book written and published? I know many business owners who want to write a book – they are passionate about it, they want to express their ideas and they want to make their mark in the world but somehow, they keep delaying and prevaricating.

Do you find yourself doing this too? If you do it might be worth addressing some of your concerns and fears so you can finally move on and get started with your book.

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The final stage in getting your book done

The final stage in getting your book done is often the hardest because it involves a technical process that can be difficult to understand, and because it can involve working with other people.

This can quickly turn into a stumbling block that keeps you turning back to more revisions, and endless delaying unless you finally begin the publication process itself.

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How long will it take to write your book

You need to know how long it will take you to write your book otherwise you won’t allow the right amount of time in your schedule to do the work. It is quite easy to work out and well worth the effort because when you know how long it is going to take, you can also work out the best way for you to do the work.

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Is it true that self-publishing means rubbish publishing

Some people seem to be of the opinion that self-publishing means rubbish publishing, or at least that to be taken seriously as an author you have to be commissioned by a traditional print publisher.

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Discover what sort of book you want to write

Before you start writing your book, you need to discover what sort of book you want to write and the easiest way to do that is by looking closely at what you enjoy reading.

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Researching the material for your book

It’s possible that you already have all the information and knowledge necessary to write your book, but if not, you will need to do start researching the material for your book.

It is easy to avoid writing about something you don’t know but if including certain information makes your book complete and rounded, the only way to fill the gaps is by doing research. If you haven’t done any research for a while, here are some tips to get you started.

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Choose the best format for your book

When you write a book, there is a lot to consider and one of the most important decisions you have to make is choosing the best format for your book. You may wonder why format is important and why you need to decide about it before you begin writing. After all, you could publish your book in a number of formats, so why do you need to choose? Here is a summary.

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Get the structure of your book right

Getting the structure of your book right is critical to creating a book that works for your reader. When you get the structure right, your book will make sense, your message will be clear and you will find it much easier to write.

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Someone else has written your book

The fear that someone else has written your book is one that holds back many aspiring authors from writing their book.

The only way to discover the answer to this question is to go and do some research (see my blog posts on online and bookshop research). Once you know the answer to this question, you can move forward. In the meantime, let’s look at some of the main triggers for that fear that someone else has written your book.

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Am I capable of writing a book

One of the key reasons many aspiring authors don’t even start their book is because they are dogged by the question: ‘Am I capable of writing a book?’ The root of that doubt lies in three places:

Your ability to get through the process of writing a book.
Your ability to write the number of words to create a book.
Your ability to write sufficiently well to write a book

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Reconnecting with your book

We all have breaks from writing from time to time, but reconnecting with your book after a break can be tricky if you don’t have a strategy to get back on track. Here are some steps to take to make that process easier and more effective.

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Do you want to write a heart-centred book

When deciding to write a book, it is easy to get distracted by the temptation to write a purely marketing-focused or money-generating book for your business. But sometimes by focusing on the financial gains from writing a book you can miss your desire to write a more heart-centred book.

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Prepare to write your book

Whether writing comes naturally to you or not, you will almost definitely need to prepare to write your book in some way or another. That preparation may be mental, physical or practical, depending on your situation and preferences. If you have never considered getting prepared to write before now, here are some tips on what to do to make your writing time more productive and enjoyable.

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