365 Blog Post Challenge – Update

As I have just completed the first two weeks of my 365 Day Blogging Challenge I wanted to share some of my experience with you in case you were thinking of blogging as part of your own business. Before I began this challenge, I truly struggled to get down to writing blog posts. I didn’t…

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How to do online market research for your book

The Internet is a vast ocean of information and it is easy to drown in it. That’s why, whenever you set out on the high seas of the Web, you need to have an idea of what you are looking for. Before you begin doing online market research for your book, you need to know…

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How to do Market Research for Your Book in a Bookshop

Back in the day, when I was a commissioning editor, market research was pretty basic. It consisted of visiting a variety of carefully selected bookshops in London to see which, if any, books they had on their shelves that were on the same subject as the book I wanted to publish. To get the most…

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Procrastination: Ditching the Block that Stands Between You and Your Book

We all procrastinate; we may procrastinate about different things but we all do it nevertheless. Usually, we procrastinate most when we are about to do something that we find challenging or when we are stuck in some way. Procrastination usually takes the form of doing something that is unimportant or doing something mindless. If you…

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What to Include in Your Book Blueprint

A comprehensive book project plan is a blueprint for success. That is why it is important to make sure your book blueprint includes decisions about all the key elements to do with the production of your book, from the basic specifications to a detailed marketing strategy. Putting this kind of document together takes time and…

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Why You Need to Create a Book Project Plan

When you are clear about you purpose in publishing a book, you need to get started making a plan. This is the second Key to Publishing Success and it’s a very big key! As the saying goes, “If you fail to plan, you plan to fail”. That is reason enough to create a book project…

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What Point are You at in Your Business and How Can a Book Help?

In my previous post, I asked “What Do you Want Your Book to do for Your Business?” and outlined some of the results a book can deliver. In this post, I am going to ask you the three key questions that will help determine not only where you are but what you need your book…

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What do You Want Your Book to do for Your Business?

Yesterday, I listed the 10 Keys to Publishing Success. The first Key was to be clear about what a book can do for your business. I emphasise ‘your’ because this is about what you want to achieve. It is not about what someone tells you that you ‘should’ achieve. What do you want? Bear in…

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10 Keys to Successful Publishing

What is successful publishing? Publishing that results in a book that actually gets released, bought and read by your target audience. Easy right? Know why you are publishing your book and what you want it to achieve with it, both for you and your business. Write a comprehensive book project plan so you can make…

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How to Get Started Writing Non-Fiction

Getting started with writing your book can be difficult, especially if you haven’t done any writing for a while. This little exercise is designed to get you writing in a stress-free kind of way so you can eliminate your insecurities and get into the flow of writing. Compile a list of up to 10 topics you…

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A Brief Guide to Publishing Formats for Self-publishers

The publishing format you choose for your book will have an impact on how it performs in your business. Each one has benefits and disadvantages but if you know what you want to achieve, you can make the best choice for your book. There are three key publishing formats you can choose from as a…

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What is Your Reason for Writing a Book?

Why do you want to publish a book? At first glance, the answer to this question seems obvious. With a book you can raise your profile, promote your business, generate income, attract clients…the list is endless. Today, I’m going to focus on just three key business benefits of writing a book so you can begin…

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Why You Need to Have an Argument in Your Book Concept

Quite by chance, I bought a Kindle book last night called Book Writing Made Simple by Kalinda Rose Stevenson. It held the solution to a problem I had been grappling with for some while and was just on the verge of solving so I wanted to share it with you. I hope the ideas in this…

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Have an argument in your book

Quite by chance, I bought a Kindle book called Book Writing Made Simple by Kalinda Rose Stevenson. Stevenson’s book has one central point and that is that you need an argument as well as a topic if you are going to write a focused, interesting and useful book. But what is an argument and why do you…

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7 Ways to Become an Author without Writing a Book

If writing isn’t your thing or you don’t want to commit a lot of your time and energy to writing a book (but you still want to be an author) here are some solutions that are worth investigating as they may solve the problem for you.

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Looking for Inspiration

How is it that at the very moment you decide you are going to write something – like a blog post or an article or even a book – that your mind goes blank? It’s as if your brain is playing a little joke:  “Oooh, she wants an idea, let’s hide them from her! Hee,…

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Been gone too long…

Well, I’m back! The hacking debacle sent me away and made me look again at my business messages and website copy. I’ll be updating it all soon…I’ll tell you all about how I reappraised my web copy and the way I present myself and what I do, and how it has helped me to move…

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