A comprehensive book project plan is a blueprint for success. That is why it is important to make sure your book blueprint includes decisions about all the key elements to do with the production of your book, from the basic specifications to a detailed marketing strategy.

Putting this kind of document together takes time and commitment because it requires you to do research, evaluate data, and make important decisions. Knowing what information you need to gather together is the first step, after that it’s a case of putting in the work so you can pull everything together to form your book blueprint.

The key elements of book blueprint

  1. Book specifications
  2. Sales material
  3. Marketing plan
  4. Market research
  5. Sample material
  6. Author bio
  7. Production schedule
  8. Writing schedule
  9. Production budget
  10. Marketing budget

Each one of these key components requires you to make a decision and that is often the hardest part of creating the blueprint. Deciding can be a challenge, especially when you are not sure of the consequences of each decision or if you are making decisions based on minimal information.decision making

These kinds of decisions are never easy to make and you have to be prepared to take a risk, listen to your gut and be prepared to commit or be flexible at the right moments. That said, any plan – even one that includes an element of guesswork– will take you a great deal further forward with your book than if you had no plan at all.

So go ahead, make a plan. At the very least it will get you thinking and at the very best it could be the difference between you finishing your book or never starting it. That seems to make creating your book blueprint more than worthwhile.

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Deborah Taylor
Deborah Taylor

Hi, I'm Deborah Taylor and I'm a publishing consultant and book-writing mentor. I work with established business owners who want to share their message by writing a book but are struggling to get started (or finished). I help them write, publish and launch a stand-out, attention-grabbing book that will raise their profile, reach more of their ideal clients and grow their business. I am a trained editor with over 15 years' publishing experience with major blue-chip UK publishing companies such as Hodder & Stoughton, BBC Books, Cassell and Pearson. I have produced books on every subject under the sun and with professinals and experts from a wide range of professions, from chefs and gardeners to life coaches and career consultants. I would love to help you write a book you love and that will raise your profile, attract new clients and bring you exciting new business opportunities.